Inspired by actual events, Holy Rollers uses the incredible story of Hasidic Jews smuggling Ecstasy in the late '90s as a backdrop to examine the difference between faith and "blind" faith.
Sam Gold, an insulated Hasid on the cusp of manhood, is frustrated by the constraints of his beliefs and his father's poor business decisions. When Sam is presented with an opportunity to make some real money smuggling Ecstasy between Amsterdam and New York, he cautiously accepts it—and quickly finds himself seduced by the allure of the secular world. Caught between life as a smuggler and the path back to God, Sam and his worlds begin to unravel.
In the lead role, Jesse Eisenberg deftly displays the internal moral struggle of a young man torn between polar-opposite cultures and ideologies. Director Kevin Asch fleshes out the disparate outer worlds of Brooklyn's Hasidic community and the drug scene in Amsterdam, while revealing the complex interior lives of his characters and the taut dynamics among them.